Our mission is to empower females globally to be confident in themselves and be who they want to be. Love On Friday is a bold, dynamic and forward thinking fashion brand inspired by real life that aims to do exactly that. Everything we create is informed by our customer along with global influences like social media, street style, and popular culture, creating a destination that delivers and encompasses everything it means to be a girl on the go in the world today. Since our aim is all about empowerment, we make it easy for everyone by making our product affordable. We drop up to five new styles every month, working constantly to bring our #LOFGirls the freshest pieces, put together in wearable ready-to-go outfits.